eBay may soon know what you want
As eBay celebrates its 21st birthday, to mark the occasion the online marketplace has launched its first UK Retail Report.
Out of the report, eBay discussed how big data and augmented reality are set to change the face of the retail industry both on and offline.
Murray Lambell, director of UK Trading at eBay said:
“Over the past few weeks, we’ve seen sales of particular kitchenware and ingredients surge during and immediately after episodes of The Great British Bake Off. Suddenly products are showing up in searches that hadn’t even been on our radar before the episode aired.
“We can now use that information, contact suppliers and alert them to the high demand, and urge them to keep their inventories stocked. It’s a way of keeping customers satisfied and safeguarding eBay’s own business.”
Wired Retail – 28/09/2016